Under the broad umbrella of custom publishing, I include Web site content, advertorials, newsletters, brochures, and corporate publications. Below are examples of all of these mission-critical marketing materials, which were written for a variety of media outlets and organizations.
Web Site Content
Leveling the Playing Field (SMART Technologies)
appeared on SMART Technologies Web site
Rated "E" for Effort (SMART Technologies)
appeared on SMART Technologies Web site
Integrating Safety (Rockwell Automation)
appeared on Safety Automation Review Web site
New Standards for Functional Safety (Rockwell Automation)
appeared on Safety Automation Review Web site
Process Industries: Safety Instrumented Systems (Rockwell Automation)
appeared on Safety Automation Review Web site
Trends in Consumer Products Process Safety (Rockwell Automation)
appeared on Safety Automation Review Web site
Produce Stunning Excel Report from .Net Applications (Syncfusion)
appeared on The Syncfusion Company Blog
Converting Existing Products to Functional Safety (UL)
appeared on UL Company Web site
Driving Functional Safety in Motor Drives (UL)
appeared on UL Company Web site
Integrating Functional Safety Across the Supply Chain (UL)
appeared on UL Company Web site
Functional Safety Management Audit (UL)
appeared on UL Company Web site
Advertorials
Complying with the New Machinery Directive (UL)
appeared in Automation World magazine
Consistency in SIL and PIL Justification (UL)
appeared in Automation World magazine
Safety Codes (UL)
appeared in Elevator World magazine
Functional Safety (UL)
appeared in Elevator World magazine
Inbound Supply Chain Management Oil & Gas (Aspect Development)
published by Aspect Development
Inbound Supply Chain Management Hi-Tech (Aspect Development)
published by Aspect Development
Move Over UNIX, Here Comes the Windows NT Juggernaut (Microsoft )
appeared in Managing Automation magazine
Windows NT Operating System: Client-Server Computing (Microsoft advertorial)
appeared in Managing Automation magazine
Windows NT Rewards Innovative Thinking (Microsoft)
appeared in Manufacturing Systems magazine
Windows NT Solutions Give Manufacturers New Computing Advantages (Microsoft)
appeared in Managing Automation magazine
Windows NT A Real Bargain (Microsoft)
appeared in Manufacturing Systems magazine
DNA Fuels Batch Integration (Microsoft)
appeared in Control magazine
New Competitiveness Spurs Record Robot Sales (RIA advertorial)
appeared in Managing Automation magazine
Ross' Solutions for Process Manufacturing (Ross)
appeared in Managing Automation magazine
AS/400 Users Find Global Solutions in Package-Oriented Software (JBA)
appeared in Managing Automation magazine
MESA International Grows Stronger (MESA)
appeared in Managing Automation magazine
MES: The Advantage of Comprehensive Control (MESA)
appeared in Managing Automation magazine
MES Helps Rollway Bear Down on Customers Service (MESA)
appeared in Managing Automation magazine
Revere Provides a Foundation for Implementing CMMS (Revere)
appeared in Managing Automation magazine
Special Section on SAP'S R/3 (SAP)
appeared in Manufacturing Systems magazine
Guide to Growth (Microsoft)
appeared in Manufacturing Systems magazine
IBM Solutions Special Supplement (IBM)
appeared in Manufacturing Systems magazine
Rockwell Logix Architecture Platform (Rockwell)
appeared in Control magazine
The Sum of the Parts (Rockwell advertorial)
appeared in Control magazine
Manufacturing's Middle Ground (Sun Micro)
appeared in Control magazine
Planning in Real Time (Sun Micro)
appeared in Control magazine
OPC Finds Strong Validation Among End Users (The OPC Foundation)
appeared in Control magazine
The Integration Process Simplified (Opto 22)
appeared in Control magazine
Camstar's MES Drives Quality at HMT (Camstar)
appeared in Managing Automation
A-B and System Integrators put Best Methods into Action (Allen-Bradley)
appeared in Managing Automation
Corporate Publications (feature articles)
The Virtual Enterprise
appeared in Microsoft Executive Circle magazine
Call & Response
appeared in Microsoft Executive Circle magazine
Government on Demand
appeared in Microsoft Executive Circle magazine
Press # for Satisfied User
appeared in Microsoft Executive Circle magazine
Industrial Strength Integration
appeared in Microsoft Executive Circle magazine
A Guide to LAN Switch Architecture and Performance
appeared in Cisco Systems' Packet magazine
9 Steps to Building a Better Internet Strategy
appeared in Fortune magazine and Cisco Systems' IQ magazine
Inspired ASP Solutions
appeared in Sun Micro's Open Manufacturing magazine
Adapting to Market Changes
Cisco's IQ magazine
Corporate Brochures
SSA ERP Product Overview (SSA Global)
SRI Solar Technology Data Sheet (SRI International)
Deloitte & Touche eBusiness Technology Center (Deloitte & Touche)
Corporate Newsletters
Functional Safety News (UL newsletter)
appeared in Automation World magazine
Functional Safety News (UL newsletter)
appeared in Automation World magazine
Safety Matters Vol 2 No 1 (Magid Glove newsletter)
Safety Matters Vol 2 No 2 (Magid Glove newsletter)
